Even before the age of digital influencers, becoming influential was a major challenge for anyone. Now, in spite of an ever-growing number of online outlets through which authority, credibility and influence can be developed, it’s exceedingly difficult to carve out a space and a name for oneself that will stand out and earn recognition and respect from the masses.
If becoming influential is difficult, trying to make someone else so must be twice as challenging. Professional coaches working with clients who need help building their influence know how to approach such a challenge. Here, 15 members of Forbes Coaches Council discuss how they have gone about helping their clients gain more influence in their respective spaces.
4. Use Your Audience’s Language And Context
To influence, you need to first start with an understanding of the other person’s perspective. Tapping into what they need opens the connection and line of communication. What level of detail do they focus on? What are the challenges they are encountering that you can help with? What are their priorities and focus areas? Using their own language and context in your communication goes a long way. – Kristy Busija, Next Conversation Coaching, LLC